7 Feb
2024
Full time Senior Marketing Executive – ACES Eye Clinic
Job Description
Senior Marketing Executive
An exciting opportunity has become available for a talented and dynamic Senior Marketing Executive to join our team in Glasgow City Centre. The successful candidate will play a pivotal role in developing and implementing comprehensive marketing strategies to enhance visibility and drive growth for Optical Express and ACES.
As a Senior Marketing Executive your main duties will involve:
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- Producing compelling and easily understandable written materials/literature aimed at patients and healthcare professionals.
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- Using excellent writing skills to develop and optimise content for our website(s), to include landing pages, blog posts, and other digital assets.
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- Supporting the development and execution of PR campaigns to enhance brand visibility.
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- Crafting and coordinating communications to patients, ensuring consistent brand messaging across all marketing materials and campaigns.
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- Helping to create and execute recruitment marketing campaigns that resonate with potential candidates.
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- Creating compelling content for various social media platforms and monitoring and engaging with the online community.
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- Collecting and curating patient testimonials that highlight the positive impact of our services.
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- Collaborating with the wider marketing team and other departments to develop and execute strategic marketing plans aligned with overall business objectives.
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- Utilising analytical tools to measure the effectiveness of marketing efforts and campaigns and providing regular updates.
Qualifications:
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- Bachelor’s degree in Marketing, Communications, or a related field.
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- Proven experience (3+ years) in a marketing role.
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- Strong understanding of marketing principles, brand management, and marketing communications.
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- Excellent written and verbal communication skills.
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- Ability to work in a fast-paced environment and prioritise workflow effectively.
What’s in it for you?
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- Competitive salary
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- Free or discounted optical products/procedures
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- Career progression
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- Modern working environment with superb technology support
Please apply now by uploading your CV.
Location : Glasgow
HOW TO APPLY
Click Here to Submit your CV and Application on Company Website